Miloš Dobrić’s poster was the best at the IV Eco Art Fest

Out of the eleven posters that were shortlisted for the award at the IV Eco Art Fest, the expert jury declared Miloš Dobrić the best work. He will receive a prize of 1,000 euros.

A five-member jury consisting of Tamara Pešić (president), Haris Ličina, Aleksandar Kasalović, Jasmina Cvetić and a representative of the expert jury of the PKC “Akvarijus” gallery (Stefan Stevanović) made a decision on the shortlist of posters that included the works of the authors (in alphabetical order): Nikolija Aleksić, Đorđe Baščarević, Stefan Boškoćević, Milana Vukomanović, Desanka Damjanović, Milan Dobrić, Miloš Dobrić, Milan Kabašić, Kosta Milovanović, Nuredin Rupić and Veselj Saliji.

THE WORK OF MILOŠ DOBRIĆ WON THE FIRST PRIZE

Jury reasoning:

The poster by Miloš Dobrić is a cleverly designed solution that aims to convey an environmental message and a task for all of us.
The bag, as a kind of symbol of the consumer society, although it does not represent the biggest environmental problem, has taken its place in the chain of pollution and is one of the objects that we take lightly and discard very quickly, all for the sake of practicality and personal comfort.
The author used this symbol and in a very clear graphic way showed the bag at the moment of rejection, consciously choosing this moment because it represents the point of a possible paradigm shift.
The author also very cleverly uses color on the solution, where he clashes with complementary colors, which in this combination can even act as a kind of warning. The green color, as a symbol of nature and environmental awareness, and the red color for the text part, which does not allow us to pass lightly over the message of the Reduce, Reuse, Recycle poster.
The so-called 3R rule was the theme of this contest, more precisely, Reduce, Reuse, Recycle, in order to raise awareness of everyone’s behavior about us, and that each of our actions, no matter how harmless it may seem to us, can have far-reaching consequences.

SHORTLISTED POSTERS:

In July 2022, as part of the IV Eco Art Fest, a prize competition for the graphic design of the poster was announced. The theme of the award competition was: “Reduce, reuse, recycle” (3R – s: Reduce, Reuse, Recycle). Everyone over the age of 18 had the opportunity to participate in the competition, regardless of formal education and place and country of residence.
When creating the poster, candidates could use any graphic elements, include text inscriptions, slogans and all other elements that would contribute to the visualization of the poster.
The winning work was decided by an expert jury made up of established professionals in the field of graphic design and fine arts, as well as representatives of the Eco Art Festival and “Aquarius”.
For the author of the best poster at the competition, a cash prize in the amount of 1,000 euros was provided.
The winner of the contest is obliged to apply and adapt the selected graphic solution for the needs of the production of promotional material for the Eco Art Fest (bottles, phone case, diary, backpack).
All applications, i.e. all works, had to be original and had to be the work and property of the participant. They must not have previously been published or otherwise publicly distributed and must not infringe the rights of third parties.
All responsibility for possible abuse is borne by the tender project submitters.
By participating in the contest, the participant agrees to transfer or cede all commercial and non-commercial rights and ownership interests in the artwork for free use, in any way, permanently, to the organizer.